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Trends for Spring/Summer 2024

See what’s hot in commercial foodservice and what you need to stay on trend.

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Trend #1: Late Night Craveable Snacks

"At the end of a long day, patrons are looking for super-satisfying comfort foods to tame their hunger. Now, operators are finding success by adding popular global flavors to traditional late-night favorites. The results are definitely worth losing sleep over.” — CHEF ZELLER, Corporate Executive Chef, Simplot

Trend #2: Simple Secret Menu

"Secret menu items offer value for both operators and customers. As sexy as they sound, they don’t have to be complicated. Your regular pantry items plus a couple of new touches are all you need to reward loyal customers for being 'in the know'." — CHEF ZELLER, Corporate Executive Chef, Simplot

Trend #3: Boujee Breakfast

“For many people, breakfast has transformed from mere sustenance to a culinary event where each bite offers a complex harmony of flavors. It’s not just about eating; it’s an art form where presentation and taste intertwine to create a memorable morning experience.” — CHEF ZELLER, Corporate Executive Chef, Simplot

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Trend #4: Ready-to-Eat Grab & Go

“Ready-to-eat frozen vegetables are revolutionizing the prep of grab-n-go items for operators. They eliminate the cooking and cooking process so operators can simply thaw and serve. They’re great for meal kits, too, creating a new stream of revenue.” — CHEF ZELLER, Corporate Executive Chef, Simplot

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See what’s hot in commercial foodservice and what you need to stay on trend.